Its nearly that time of the year, The French Riviera rolls out the red carpet once again and welcomes the industry’s hottest celebrities. The annual Cannes Film Festival is set it return May the 9th – May 18th, where show stopping dresses, red bottom shoes and glitzy jewels will take over the carpet.
To get this year’s fashion inside, we Interviewed Annina Kraft, a model and Cannes Boutique dress shop owner of Annika Dress
1.What is the inspiration behind Annika?
Annika is a clothing boutique that offers fashionable, sexy and luxurious party and evening dresses without the hefty price tag most other fashion stores charge their clients. It offers the opportunity to buy a stunning dress without breaking the bank.
2. What kind of style epitomises Annika?
Our dresses are all glam with a hint of sexy...or a lot of sexy
3.Can you describe the kind of woman wears Annika?
Our clientele are women from all ages and backgrounds, locals and tourists alike, who love to be on trend and enjoy dressing up.
4. Why did you choose the French Riviera to start Annika Dresses?
I chose the French Riviera as I have been based here for the past 14 years and I saw a gap in the market for what we offer.
5. What is the atmosphere like while Cannes Film Festival is here?
The atmosphere is electric. Everything and everyone is just ready to be fab and party away....it’s truly unique and a must on every bodies bucket list.
6. What trends can we expect to see on the Cannes red carpet this year?
The past years the gowns were "barely there dresses" with ultra-high side splits and see through materials. I think this trend will continue.
7.What's your best celebrity moment at the Cannes film festival?
A few years ago, I went to some high-profile parties during the Festival, that was before I was busy with the boutique. I got to party with some A list celebs till the early morning hours. Of course, I cannot mention their names...that would not be professional!
8.Do you have any advice for tourists hoping to spot some celebrities?
Best celeb spotting points are the exclusive parties that are hosted during the festival such as Elton John’s amfar gala at Eden Rock, the Chopard party or the Vanity Fair party. That said, its pricey to get tickets to those events but not impossible. Everyone who has the necessary cash can go. And I have in the past years helped many of my tourist clients and local clients to get their hands on those rare and exclusive tickets. Apart from that, the red carpet is a great spotting place, or any of the hotel bars and lobbies, and the beach clubs.
9.Where are the best places to hang out during the Cannes film festival?
The private parties are the best. But it’s also fab just to walk around and enjoy a coffee or a drink anywhere in the centre of Cannes especially alongside the Croisette. People watching is just amazing during this time of the year.
10. Which celebrity do you feel epitomises Annika style and you would love to dress?
I think J.Lo represents our style well. Always classy yet always sexy but sophisticated.
11.Where is the best place you have spotted someone wearing an Annika dress?
On the red carpet. I had a Russian model purchase a few of our dresses last year during her stay in Cannes and she posted the most glam Video of her walking down the red carpet in her ANNIKA dress while paparazzi went crazy to get a picture of her.
You can purchase Annina's beautiful red carpet ready dresses here -
Don't Forget to book your Cannes Film Festival accommodation with STAY YNA!
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